What is Movie DNA?

Taste is an identity, not a history

Two people can watch the same film for completely different reasons — one for the dread, one for the tenderness underneath it. A watch-history model can't tell those two people apart. Movie DNA can, because it captures the why behind what you love, not just the what.

That identity is expressed as a DNA type — a named character for your taste — plus the core traits that define it: the emotional register you gravitate toward, the kinds of stories that hold you, the feelings you keep returning to.

What your Movie DNA describes

Core traits: the defining qualities of your taste — the tones and themes that show up again and again.

Defining films: the movies that best exemplify who you are as a viewer.

Your DNA type: a named identity that captures your taste at a glance — and how rare or common it is among other members.

Why it matters

When recommendations come from who you are, they stop feeling like a feed and start feeling like they get you. A film you'd never have searched for lands because it speaks the same emotional language you do.

And because who you are can change, your Movie DNA can too — which is the whole idea behind DNA Evolution.

Frequently asked

What is Movie DNA?

Movie DNA is your personal taste profile on FlixKeep — the tones, themes, and feelings you're consistently drawn to, summarized as a named identity plus a set of core traits. It's the basis for recommendations that fit who you are, not just what you watched.

How does FlixKeep work?

FlixKeep reads your taste as a Movie DNA and recommends films that match who you are. Netflix recommends because you watched; Letterboxd because people liked; FlixKeep because of who you are.

Can Movie DNA change?

Yes. Movie DNA isn't fixed. As you watch and react to films, your taste shifts and your DNA evolves — FlixKeep calls this DNA Evolution and shows how your identity changes over time.